Define the product and intended use
Name the category, preferred format, target customer and intended use. If you have a benchmark, explain what you want to compare rather than treating its front-label claims as an approved specification.
Separate the formula from the pack
Formula requirements, fragrance, pack size, container, closure and artwork are separate decisions. Ask which combinations can be assessed for your project. Minimum quantities and timing need confirmation for the complete specification.
Prepare the artwork inputs
Provide your authorised brand assets, target languages and packaging dimensions when available. Agree who supplies and approves product statements, instructions and the final label content. Do not approve artwork from a front-of-pack rendering alone.
Agree the sample approval point
Clarify whether a sample represents the formula, fragrance, packaging or a complete finished product. Record the version being reviewed and any outstanding changes. The final order specification should refer to the approved version.
Make the commercial scope explicit
Ask for the minimum order, price basis, tooling or artwork charges where applicable, payment terms, lead time and delivery scope. Confirm the responsibilities and documentation required for your destination market before placing an order.
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